I can only really speak for what I’m doing personally or see on the forum. What are your club/group/mates/fb working on?
I get the impression (from here) that people are revisiting existing KoW armies - due to the Clash updates - with some notable exceptions. This is certainly true in my case, and has definitely distracted me from Armada for the time being.
I wonder if the new Clash options have hit the uptake of Halflings and RFO, as people have tempting smaller projects to pick up? Again, with some exceptions (@Sceleris).
My plans to start to attending the local club regularly have also taken a hit, with the current variant/case numbers enough to put me off. Having ignored UB so far, perhaps it’s time to give it a go.